John Wiley & Sons, Inc., has announced the launch of its next generation
enhanced HTML article, the “Anywhere Article”, which puts readability,
interaction, and portability at the heart of the user experience. The
Anywhere Article launched across Wiley Online Library today.
“The communities we serve are as diverse as the research we publish and
the Anywhere Article reflects that, because research is no longer
restricted to the laboratory or the university library; portability must
be an essential component of the user experience,” said Phillip
Carpenter, Vice President & Managing Director, Research Communications,
Wiley.
Until now, options for downloading and viewing journal research have
often been restricted to flat HTML or PDF formats. Based on extensive
user testing and feedback to ensure the Anywhere Article reflects user
needs, Wiley’s new enhanced HTML offers a highly interactive and
portable alternative.
Using the latest HTML5 technology, the Anywhere Article flows
intelligently into different screen sizes, from desktops and tablets to
mobile phones, automatically resizing the content and accompanying
functionality to give the optimal viewing experience on any device.
A streamlined layout and design removes superfluous information to
enable the reader to scan the clean page for the most important data,
before delving further into the research when needed.
The interactive sidebar offers easy access to citations without leaving
the context of each reference. Similarly, the figure viewer allows
readers to browse an article’s full set of figures and quickly navigate
directly to each figure’s corresponding content in the paper.
The enhanced HTML article will be enabled in participating journals
across Wiley Online Library which, comprising of over 1,500 journals, is
the world’s broadest and deepest multidisciplinary collection of online
resources.
Additional features and functionalities will continue to be added over
the coming months as the HTML article evolves from its traditional
online form into a reading experience that takes advantage of emerging
technologies.
“Our research shows that 65% of users prefer to download a PDF, rather
than use standard HTML articles”, said Todd Toler, Vice President,
Digital Product Management. “Following conversations with our
communities which identified the need for the Anywhere Article, we
believe our enhanced HTML can offer both the portability and readability
of the PDF, while opening up new ways to improve the user experience.”
Comments and suggestions about the Anywhere Article are welcomed on the
feedback page or you can join the conversation on Twitter using the
hashtag #AnywhereArticle.
Join the conversation at Wiley’s Exchanges blog:
Can Scholarly Publishing Evolve Beyond The PDF?
Coming soon… The “Anywhere Article”
Designing a better HTML article: The “Anywhere Article”
The challenges and technology behind the “responsive” Anywhere Article
About Wiley:
Wiley is a global provider of content-enabled solutions that improve
outcomes in research, education, and professional practice. Our core
businesses produce scientific, technical, medical, and scholarly
journals, reference works, books, database services, and advertising;
professional books, subscription products, certification and training
services and online applications; and education content and services
including integrated online teaching and learning resources for
undergraduate and graduate students and lifelong learners.
Founded in 1807, John Wiley & Sons, Inc. (NYSE: JWa, JWb), has been a
valued source of information and understanding for more than 200 years,
helping people around the world meet their needs and fulfill their
aspirations. Wiley and its acquired companies have published the works
of more than 450 Nobel laureates in all categories: Literature,
Economics, Physiology or Medicine, Physics, Chemistry, and Peace.
Wiley's global headquarters are located in Hoboken, New Jersey, with
operations in the U.S., Europe, Asia, Canada, and Australia. The
Company's website can be accessed at http://www.wiley.com.
