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Brainhack: Tips and Tricks to Unleash Your Brain's Full Potential

Brainhack is a new book offering 45 ‘hacks’ to help readers unlock the secret power of their brain. Each short chapter provides tips and techniques to help anyone think smarter, improve problem solving, generate more ideas and be more innovative

Friday, February 26, 2016 12:38 pm EST

Brainhack is a new book offering 45 ‘hacks’ to help readers unlock the secret power of their brain. Each short chapter provides tips and techniques to help anyone think smarter, improve problem solving, generate more ideas and be more innovative.

“Amazingly, 95% of your brain’s day-to-day activity is unconscious” says author Neil Pavitt. “One hundred billion neurons, one hundred trillion connections and we’re only in control of a tiny 5% of it.”

Brainhack is full of fun facts and provides practical advice for everyday life. Readers can find out the science behind the hacks, learn what Einstein and Keira Knightly have in common, the merits of watching cat videos, having a messy desk, wearing the same outfit and being sarcastic.

Chapters include:

  • Make a Better Impression (why being clumsy might make you more likeable)
  • Don’t get stressed (proven stress busters- and it includes chocolate!)
  • Make a Done List (why you might want to drop the typical ‘to-do’ list)
  • Change Your Memories (how to make the memories you have better)

The book explains how flexible the brain is and reveals that anyone can transform how they think. Whether it's about being more focused, more creative, more productive, or less stressed, the more people engage their brain, the better it will work for them.

Neil Pavitt is a writer and creativity coach. He has 25 years’ experience as a creative in advertising and television working for companies like Saatchi and Saatchi and Sky, where he won many prestigious awards.

Neil has written screenplays, children’s books and even had a short film nominated for the BAFTA New Writers award.

As the founder of Lightbulb, Neil runs workshops on creativity, brainhacking and brand storytelling. He is passionate about helping people discover and realise their own creative potential.

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