Skip to main content


A better future

through education, skill development and research


Wiley Announces The Secrets of Picking a College (and Getting In!)

Thursday, October 1, 2015 12:00 am EDT
"We’re out to change college admissions in America—to rationalize the college application process and show each and every student how to maximize his or her chances for admissions.  But it’s more than that"

Picking a college can be a daunting, anxiety-filled task, for students and parents alike. College can cost anywhere from $10,000 to $70,000—a year. Each person pays a different price—but the price isn’t revealed until one is ready to buy. There are over 4,000 choices, but most people have no idea of how they differ. There are rankings—but they’re mostly done by people who’ve never even sampled the product.  And some buyers wonder whether the product, college, has any value at all.

Wiley Publishing and Professors’ Guide™ Content Products have assembled a team of world class experts--each with different expertise and a different perspective—to help the almost four million prospective college students each year master the college application maze. Lynn F. Jacobs and Jeremy S. Hyman are college professors with over 50 years of combined teaching experience; Jeffrey Durso-Finley is a former admissions officer at a major university, now a college counselor at a prestigious high school; Jonah T. Hyman is a high school senior currently in the throes of the college picking process. Together, they provide over 600 tips, techniques, and strategies designed to demystify the college application process, reduce the stress of those going through it, and, most important, maximize each student’s chances of being accepted to the college of his or her choice.

Practical and easy-to-read, The Secrets of Picking a College (and Getting In!)offers high-value, insider tips for the top ten “moments” of the college application process:

  • Making a coherent initial list of colleges
  • Getting good information from the college fairs, college night, and college rep visits
  • Facing the finances: family need, financial aid, and outside fellowships
  • Visiting the colleges: what to do, when to go, how many to visit
  • Preparing for and taking the SATs/ACTs—including the new 2016 SAT
  • Constructing your application: the 2015-2016 Common App essay, extra-curriculars, letters of recommendation, and supplemental essays and attachments
  • Figuring out what admission officers are looking for in an application
  • Deciding whether to apply early decision, early action or regular decision
  • Putting your best self forward in the on-campus or alumni interview
  • Making your final choice—and improving the offer


“We’re out to change college admissions in America—to rationalize the college application process and show each and every student how to maximize his or her chances for admissions.  But it’s more than that,” said Hyman. “We’re also out to level the playing field:to give each and every student—not just the ones who go to élite high schools or who can afford $5,000 private counselors—an equal chance of getting in to the college of their choice. Isn’t that what America’s all about?”   

Multimedia Files:

Preview image


Lynn F. Jacobs is a professor of Art History at the University of Arkansas, having previously taught at Vanderbilt University, California State University Northridge, the University of Redlands, and NYU.

Jeremy S. Hymanis founder and chief architect of Professors’ Guide™ content products, ( and is lecturer in Philosophy at the University of Arkansas; he has also taught at UCLA, MIT, and Princeton University. Together, Lynn and Jeremy are authors of The Secrets of College Success: Over 800 Tips, Techniques and Strategies Revealed (2nd edition, Wiley 2010) and have blogged at US News & World Report, offer a college orientation program,, and have designed custom content for many colleges and universities.

Jeffrey Durso-Finley has been director of college counseling at the Lawrenceville School in Lawrenceville, NJ for the last ten years. Before that, he served for eight years as assistant director of admissions at Brown University.

Jonah T. Hyman is a senior at Haas Hall Academy in Fayetteville, Arkansas and is currently in the midst of the college picking--and hopefully getting in--process.

Business Wire NewsHQsm