Skip to main content


A better future

through education, skill development and research


Entrepreneur Building Your Business From Start to Success

By Lars Tvede & Mads Faurholt

Published by Wiley
£14.99/ US$21.00/ EUR 17.00

Paperback and e-book

ISBN: 9781119521235

Wednesday, October 10, 2018 3:33 pm EDT
"Entrepreneurs are essential for our world, as they develop new solutions to key problems. This book tells you how to be successful as an entrepreneur."

A step-by-step guide for building or revitalising a world-class business 

Entrepreneur: Building Your Business From Start to Success is a guidebook to achieving entrepreneurial success.

Whether the reader has an idea for a business, is running a start-up or needs to revitalise an existing organisation, Entrepreneur reveals a step-by-step process for building a successful company.

The book will help users translate ideas into effective business plans, raise the capital needed to start and grow their business, build a winning team and leave the competition behind.

Drawing upon their experience founding more than 30 companies, the authors - entrepreneurial experts Lars Tvede and Mads Faurholt - share their wisdom and reveal the real-world techniques that lead to success. They explain how to:

  • Develop the personal characteristics and lifestyle of any great entrepreneur
  • Find the combination of ideas that makes a project a winner
  • Attract, build and sustain a world-class team
  • Grow your company, beat the competition and reap the rewards.

With a pragmatic and personal approach, Tvede and Faurholt provide invaluable insight into real-world entrepreneurial methods that work.

Whether their business is established or just starting out, Entrepreneur will give readers the skills, knowledge and motivation needed to create monumental success.



"Becoming an entrepreneur is a great way to make a difference in the world, and this book shows you how." —Anders Fogh Rasmussen, Founder and CEO of Rasmussen Global, former Secretary General of NATO and Prime Minister of Denmark

"Entrepreneurs are essential for our world, as they develop new solutions to key problems. This book tells you how to be successful as an entrepreneur." —Taavi Roivas, former Prime Minister of Estonia and youngest Prime Minister in the European Union

"A great practical guide by entrepreneurs for entrepreneurs on the power of execution, stamina and how to unlock the full potential of your ideas." —Jimmy Maymann, entrepreneur, investor, and former CEO at Huffington Post


Entrepreneur will be available wherever books and ebooks are sold.


About the Authors:

Lars Tvede, serial entrepreneur and venture capitalist, was born in Denmark but lives in Zug, Switzerland. As a youngster, he completed two simultaneous studies at the Royal Veterinary and Agricultural University and Copenhagen Business School while co-founding two companies. He later spent a great deal of his career in the financial sector as well as being a private investor and currency trader. In parallel, he has founded several high-tech companies that have won numerous international awards for entrepreneurship and technology, including the Wall Street Journal Europe Innovation Award, the Red Herring Global 100 Award, the Bulli Award and the IMD Swiss Start-up Award.

He has written 15 acclaimed books about stock trading, general economics, crisis theory, market analysis, creativity, information technology and the future, which to date have been published in more than 50 editions and in 11 different languages. In Guru Guide to Marketing, he is listed as one of the world’s leading thinkers in marketing strategy. In 2016, Lars co-founded Nordic Eye, a venture capital company which in its first full year generated 203% IRR and returned more than the original commitments to its investors in the form of a distribution (dividend).

Mads Faurholt-Jorgensen is a serial entrepreneur and best-selling author. He has started over 20 companies across technology, financial services, marketing, HR, and education, with thousands of employees, and investors such as Goldman Sachs, Alibaba, Peter Thiel and the World Bank.

Prior to starting his current company, Nova Founders Capital, Mads was Global Partner and Managing Director of the German internet giant, Rocket Internet; Head of Asia at Groupon (the world’s fastest growing company,), and Management Consultant at McKinsey & Company.

Mads received his bachelor from Copenhagen Business School and his MBA from the Massachusetts Institute of Technology.

For further Entrepreneur content, please visit

Visit for the latest news from Wiley

Multimedia Files:

Preview image


For more information, to request a review copy, extract or cover image, please contact:

Katy Smith, Publicity Manager, Wiley (Mon-Wed)

T: +44 (0)1243 770215,

Business Wire NewsHQsm